You can think of this site as a Training Facility for Organizations and Individuals in the following areas:
> Adapting to Change - This site will cover Selected Big Picture Topics to better understand some of the quick and exponential changes that are occurring around us.
> Moments and Experiences - We will discuss ways to Improve Moments (Touchpoints) and Experiences for People (Customers, Patients, Employees, etc.)
> Mapping - With the above two Topics, we will cover ideas to Map Change and Risk along with the Moments and Experiences.
Strategies that will be implemented:
1. Get into the Approach - Avoid Mindset. Whether to Analyze Society for Big Picture Changes or to Improve Moments and Experiences, we will be in this Mindset throughout the site.
2. Use Detached Observation and Perspecitive Taking for Better Analysis and Results.
3. Have a conversational tone throughout. As mentioned above, we are Focused on Exploring and Understanding Change and seeking ways to help people adapt to this change. We also want to Explore Ideas to Provide Great Moments and Experiences for People. Like a Training Facility, we all want to Improve Ourselves.
Layout of Website:
ADAPTING TO CHANGE
> Change Introduction - Exploring Why the World is Changing so Quickly
> Exploring 7 Major Topics to Monitor Change and Risk
> Link to an Ongoing Change and Risk Board - Map
EXPERIENCES
> 7Starters - Top 7 Starters for Mapping
> ApproachAvoid Topics - Approach Avoid Topics for Review
> Link to a Moments and Experiences Board - Mapping Ideas
MAPPING
> Mapping Introduction - Quick Introduction of Mapping the Human Experience
> Mapping Ideas - Take learning from the site/Put into action with Maps
> Touchpoint Ideas - Areas to Measure and Map
BLOG
> Targeting 4 Blog Posts per Month
DEDICATION/CONTACT
> Story and Purpose of the Work here at ApproachAvoid.com
> Additional Contact Information
QUICK CONTACT:
Manager of ApproachAvoid.com - Brad Lehman
Phone - 248 331 9910
BELOW
Detached Observation
ApproachAvoid Mindset

I want to Improve a Moment and/or an Experience for another Person
Each person has their own brain development, past experiences, and perceptions of current inputs that help them approach or avoid an organizations specific touchpoint and/or experience.
To map and improve moments and experiences, we can step out of our close proximity of our current surroundings and take 50,,000 foot views of the world, organization, and people. Detached Observation thinking helps us reduce our individual biases and thought patterns to see the world from a different perspective. How does each customer, patient, and employee interpret the moments that determine their approach-avoid actions?
I want to Help Others and Myself Adapt to Ongoing Change and Risk
The world is in constant and accelerating change. To map these constant changes and risks, we can step back and see how others around the world are attempting to survive and thrive each day. Thinking from a Detached Perspective allows us to better understand the actions that people take for their own adapting to change and risk.
Detached Observation drives the point home that each person has their own past experiences and worldview/perception that they depend on. For mapping purposes, this line of thinking allows us to better understand what is happening around the world and how that can impact our organization and our individual lives.
To explore this concept, throughout this site you will see this:
DO:
This means we are making a Detached Observation for the topic being discussed.

Like all other species on planet Earth, we spend all day, every day approaching and avoiding.
Two Quotes from the Handbook of Approach and Avoidance Motivation:
To survive, all animals, ranging from amoeba to humans, must approach and avoid certain situations, objects, and possibilities.
All organisms are hard-wired or preprogrammed to make immediate approach-avoidance responses to particular inputs/stimuli.
DO
For Moments and Experiences
Every Customer, Patient, and Employee is in Constant Approach Avoid Action mode. What are the inputs each person is experiencing to interpret to make their approach - avoid decisions and actions?
Adapting to Change
Around the world, all day and every day people are making approach - avoid decisions. The accumulation of all of these determines the actual history of human society. What is the implications of these ongoing approach - avoid decisions?
Since individual and group decisions are so important, we want to get into the mindset of this fact as we explore adapting to change and mapping experiences.
Consider spending a part of each day reflecting on the concept of approach - avoid and how it is impacting what you are experiencing.

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